Key Details

• Color and Design: The kit was a dark, rich shade of blue or teal. The main feature was a pixelated graphic pattern of squares on the top and bottom of the front, which was inspired by modern digital design and the 1996-97 third shirt.

• Accents: The shirt featured black trim, including the iconic three Adidas stripes running along the shoulders. The club crest and sponsor logo were also in black.

• Fan-Designed: A unique aspect of the kit was that it was designed by a fan, Jesus Serrano, as part of the Adidas Creator Studio platform competition. Fans submitted designs, which were then voted on, and a panel of former Real Madrid players made the final selection.

• Technology & Material: The jersey was made with Adidas’ ClimaCool technology, designed to pull sweat away from the body and increase micro-ventilation.

• Iconic Players: The kit was notably worn by star players such as Cristiano Ronaldo, Sergio Ramos, Luka Modrić, and Karim Benzema. The season was a memorable one as the team secured its 13th European title. 

The kit was generally well-received by fans and fashion critics alike for its unique, street-style aesthetic and the engaging way it involved the global fanbase in its creation.